AI Essentials: A Practical Guide for Professionals
From curiosity to career advantage in 4 saturdays
AI isn’t just a buzzword — it’s a game-changer for how we work, create, and communicate. Imagine producing professional-quality videos without a camera, turning piles of research into clear, polished reports in minutes, or discovering hidden job opportunities you never knew existed.
In this hands-on course, you’ll go far beyond simple prompts. You’ll master today’s most advanced AI capabilities — from voice, vision, and text tools to automation and design — so you can save hours, boost creativity, and make yourself stand out in any professional setting.
Whether you want to work smarter, grow your business, or land your dream job, you’ll gain the skills and confidence to put AI to work for you right away. And with real-world projects, you won’t just learn what AI can do — you’ll leave with a portfolio that proves it.
Participants are required to have access to ChatGPT Plus to complete this course.
FREE INFO SESSION
What You Will Be Able to Do (and How It Will Transform You)
Participants will gain fluency in top-tier AI platforms like ChatGPT, Gemini, and Copilot, while also exploring powerful, specialized AI apps tailored to specific professional tasks. This combination ensures they can deliver work at the highest level of speed, quality, and creativity.
After: You upload your script and instantly receive a flawless, natural-sounding narration in multiple languages — perfect accent, perfect delivery.
Before: Repetitive marketing tasks eat away at your time — answering the same customer questions, sending follow-up emails, and managing campaign workflows manually.
After: AI-powered chatbots handle customer inquiries 24/7, while automated marketing systems run campaigns, nurture leads, and deliver personalized content — all while you focus on strategy and growth.
Before: Creating videos meant expensive gear, awkward recordings, and endless edits.
After: You type your message, choose your on-screen presenter, and within an hour, have a polished HD video ready to share.
Before: You’re buried under piles of articles, reports, and notes.
After: AI organizes everything into clear summaries, presentations, and even podcast-style explainers in hours instead of weeks.
Before: You’ve got a great app idea but no time, budget, or coding skills.
After: You describe it in plain language, and AI delivers a fully functioning prototype before your coffee cools.
Before: Video editing feels overwhelming with all the timelines and layers.
After: You edit your video simply by editing the text — mistakes vanish, flow improves, and it looks studio-ready.
Before: Your posts disappear into the feed.
After: AI transforms your clip with captions, effects, and movement that make viewers stop, watch, and share.
Before: You guess at headlines and hope they work.
After: AI creates, tests, and optimizes copy so you publish with confidence it will perform.
Before: You spend hours digging through spreadsheets, trying to make sense of scattered numbers, and still end up with reports that are hard to interpret.
After: AI turns raw data into clear, interactive dashboards and visualizations that tell a compelling story — helping you make faster, smarter, and more confident decisions.
Before: You’re staring at a blinking cursor, stuck.
After: AI delivers a fully formed first draft — article, book chapter, or screenplay — with structure and style built in.
Before: Your designs look basic and unpolished.
After: AI produces professional-quality charts, visuals, and layouts perfectly on-brand and ready to present.
Before: You send out applications for weeks with little or no response.
After: AI helps you uncover hidden opportunities, analyze job descriptions for in-demand skills, and tailor your resume and cover letter so you stand out — sometimes even revealing your dream job.
Before: Your dream of publishing a children’s book feels impossible.
After: AI illustrates, narrates, and animates your story, turning it into a magical video in hours.
Program Modules
- Fundamentals of Generative AI
- Daily Productivity Gains
- Vision, Voice & Multilingual AI
- Marketing Efficiencies
- Creative Campaign Brainstorming
- Product Expert Chatbots
- Project & Task Management
- Data Analysis & Visualization
- Financial Management
- Advancing Your Career Path
- Task & Process Automation
Certificate Highlights
Start Date
Feb 7, 2026
Program Times:
4 Saturdays: 8:30am - 12:30pm ET
Cost
$1250
Time Commitment
20 hours
CEUs
1.6
Certificate Requirements
To receive the certificate, students must:
- Not miss more than one Saturday.
- Commit at least 4 hours weekly to complete all class assignments before attending the Saturday classes.
- Present a project of your choice or pick from our recommended list.
STUDENT TESTIMONIALS
Who Will Benefit
Meet our successful graduates:
- Professionals seeking growth and upskilling advancement
- Career changers transitioning to fulfilling new paths
- Marketing and creative professionals
- Small business owners pursuing growth
- Teachers and healthcare professionals reskilling for new careers
- Recent college graduates looking for high-paying roles
- Unemployed or underemployed individuals
- People with a gap in their employment
Program Modules
Major components of the program include:
- Fundamentals of generative AI
- Daily productivity gains
- Use ChatGPT Vision & Voice
- Marketing efficiencies
- Brainstorm creative marketing campaigns
- Create product expert chatbots
- Project and task management
- Data analysis and visualization
- Financial management
- Advancing career path
- Task automation solution