Design Thinking

Design thinking is a collaborative problem-solving process based on design used in artistic endeavors. Whether you are involved with marketing, product development, customer service, or leadership — you can benefit from design thinking. In this one-day course we focus on:

• Empathy to understand a design for your users
• Ideation to develop solutions your users' wants and needs
• Prototyping and testing to refine solutions

Learner Outcomes

After completing this course, participants will be able to:

• Use design thinking to solve problems more creatively
• Understand problems from the customer's perspective
• Apply different brainstorming techniques to identify innovative ideas
• Use effective design research
• Understand the value of creating prototypes to test your ideas