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Finance for Non-Financial Managers

Designed specifically for individuals without a finance degree and/or ‘financial language’ experience, our course will help you to better understand and confidently discuss the financial strategies of your organization. We’ll demonstrate how managers in virtually any profession can use financial statements to work smarter and more efficiently. You’ll apply newly-learned financial concepts in real time as you identify the roles of balance sheets and income/cash flow statements while ascertaining the fiscal health of your organization. Students will design a simulated new business, and we’ll practice utilizing financial information in order to make better business decisions and boost profits.

After this class, you will be able to:

  • Use the language of finance with confidence
  • Identify the role of the three basic financial documents used in businesses: balance sheet, income statement and statement of cash flows
  • Identify whether an organization is financially healthy
  • Brainstorm strategies for boosting profits by using financial information
  • Use financial information to make better business decisions



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Course Content


What will be covered:

Lesson 1. Finance Overview

  • The Role of “Finance”
  • Financial Reporting Rules
  • Financial Statement Defined

Lesson 2. Examining the Balance Sheet
  • Balancing the Balance Sheet
  • Understanding Equity
  • Assets and Ownership

Lesson 3. Examining the Income Statement, Accounting, and Cash Flow
  • Income Statement Basics
  • Retained Earnings and Profit Distribution
  • Risk Assessment
  • Accrual Accounting
  • Cash Flow and Liquidity

Lesson 4. AirBnB Example - Basics
  • Discuss Basic Inputs
  • Describe the Equity Investment
  • Asset Acquisition, and Capitalization
  • Loan Amortization, Depreciation, and Taxes
  • Balance Sheet and Income Statement Entries
  • Revenue, Operational Expense, Taxes, and Profit
  • Review Resulting Balance Sheet, Income Statement

Lesson 5. Key Performance Indicators
  • Stakeholder Analysis
  • Financial Condition
  • Productivity Metrics
  • Profitability Metrics
  • Financial Leverage
  • Earnings Before Interest, Depreciation, Taxes and Amortization (EBITDA)

Lesson 6. Profit Improvement Strategies
  • Net Present Value
  • Return on Investments
  • Cost Accounting
  • Breakeven Analysis
  • Business and Strategy Planning

Lesson 7. AirBnB Example and Exercise - Advanced
  • KPI Review
  • Cost Accounting Review
  • Breakeven Analysis
  • Revenue Optimization
  • Net Present Value Review
  • Scenario Analytics
  • Business Planning

Lesson 8. Wrap-Up
  • Applying Finance Concepts to Your Work