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Professional Presence Certificate Electives

Electives for the Professional Presence Certificate.

Business Ethics in the 21st Century

How can organizations establish and encourage an ethical culture while monitoring for compliance? We'll review major business ethics frameworks and work to give learners a strong foundation in ethical business practices as individuals and/or leaders.


Ethical decisions in business are everywhere. Managers and leaders, ideally, choose the moral right versus the moral wrong all the time. Organizations have learned that the costs of unethical actions can be high, both legally, and from the perspective of brand image and reputation. This introductory-level course introduces the major ethical frameworks in business and seeks to give learners a strong foundation in ethical business practices, whether as individuals, as a leaders, or as stewards of the organization. This course reviews how organizations can establish and encourage an ethical culture while monitoring for compliance.



This course grants 10 PDUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

Please note: Access to this course will be granted as soon as possible but may take up to 1 business day
After this class, you will be able to:
  • Describe the major ethical frameworks used in developing business ethics
  • Explain the three components of the Ethical Triangle: Individual Ethics, Leadership Ethics, and Governance and Control
  • Discuss key ethical challenges in the workplace
  • Describe the use of organizational ethics codes
  • Outline the ethical issues involved in the employer-employee relationship including Employment at Will, due process and fairness
  • Discuss the use of ethics training
  • Explain how organizations monitor ethical performance
  • Describe the relationship between Corporate Social Responsibility (CSR) and ethics
  • Outline issues involving corporate governance
  • Explain how sustainability is an ethical concern
  • Discuss ethics and the regulatory environment (Sarbanes-Oxley Act; U.S. Foreign Corrupt Practices Act)
  • Explain the issues around whistleblowing
  • Describe the role of leadership in establishing an ethical culture
  • Innovation in Teams and Organizations

    Our course looks at innovation in both corporations and the public sector, reviewing the latest academic thinking while exploring some of the internal responses to the need for creativity. The course will also examine successful corporate innovators.


    Innovation can make or break an organization in terms of its ability to win and keep customers. This course looks at innovation in corporations and the public sector. It reviews the latest academic thinking on innovation, including Clay Christensen's seminal thinking on disruptive technology and the proper response to the disruption. Further, it explores some of the internal responses to the need for creativity, including idea champions, idea incubators, new venture teams and skunk works, and the process of moving from innovation to commercialization. This course also covers some of the more successful corporate innovators as a way of illustrating the principles of effective innovation in large organizations.

    Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
  • Outline the key factors for an innovative organization
  • Discuss the barriers to innovation
  • Explain the differences between incremental, semi-radical, and radical innovation
  • Describe internal innovation tools such as idea champions, idea incubators, new venture
  • teams and skunk works
  • Explain the process of moving from idea to commercialization
  • Discuss the issues surrounding innovation in the public sector
  • Introduction to Critical Thinking

    Critical thinking may be the most valuable skill that one can bring to any job or life challenge -- asking the right questions, critiquing an argument, and logically dissecting an issue. Work to define, identify and develop these crucial skills.

    Critical thinking is an intellectual model for reasoning through issues to reach well-founded conclusions. It may be the single-most valuable skill that one can bring to any job, profession, or life challenge. Being able to ask the right questions, critique an argument, and logically dissect an issue occur constantly in the workplace and our lives. This self-paced introductory-level course is designed to help learners define and identify critical thinking and reasoning skills and develop those skills.

    This course grants 0.7 CEUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
    • Define critical thinking, reasoning, and logic
    • Ask appropriate questions for critical thinking
    • Understand the process of systemic problem-solving
    • Identify and overcome barriers to critical thinking
    • Articulate common reasoning fallacies
    • Understand critical thinking as it pertains to the workplace

    Personal Branding

    Our course discusses the value of personal branding, the way to craft your personal brand statement, and the best methods for communicating your personal brand to clients, employers, and other industry professionals.

    This course focuses on teaching you how to brand yourself professionally. What is brand? And how do you maintain your personal brand? The assignments in this course discuss the value of personal branding, the way to craft your personal brand statement, and finally, the best methods for communicating your personal brand to clients, employers, and other industry professionals.

    This course grants 0.3 CEUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
    • Explain the importance of building a personal brand
    • Describe how to develop a personal branding statement
    • Explain the importance of having a unique selling proposition
    • Discuss online assets, including website/blogs, social media, and videos
    • Discuss offline assets, including dress/appearance, business cards, personal outreach, and mentors
    • Develop a strategy for gaining experience in areas where your brand is weak
    • Explain the importance of expertise, and discuss strategies for becoming known as an expert in your field
    • Explain how to maintain and protect your brand

    Personal Creativity

    We'll examine how one can stimulate creativity through various techniques (mind-mapping, DO-IT, SCAMPER, right and left brain thinking) -- participants can learn to tap into their personal creativity and then apply this to organizational challenges.

    This course examines how one can become a more creative person. By stimulating creativity through various techniques (mind-mapping, DO-IT, SCAMPER, right and left brain thinking) participants learn to tap into their personal creativity and apply it to organizational challenges.

    This course grants 0.3 CEUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
    • Describe the basis of personal creativity
    • Explain the uses of creative tools
    • Distinguish between vertical and lateral thinking
    • Employ creative tools like SCAMPER, random input, mind mapping, and DO IT
    • Describe the key characteristics of personal creativity
    • Assess the issues surrounding measuring creativity

    Personal Growth

    In order to help alleviate work pressure, we'll focus on the skills to help grow professionally and personally -- time management, organization, and communication. The course also provides tips for problem solving, goal setting, and stress management.

    Today's professionals are under an increasing amount of pressure to be able to "do it all," which can lead to unhealthy amounts of stress and a decrease in motivation and self-confidence. This course aims to help learners combat those struggles by focusing on the skills that can help them grow in both their professional and personal lives. It looks at the importance of soft skills—such as time management, organization, and communication—in the modern workplace and provides practical tips for creative problem solving, goal setting, stress management, time management, and clear communication. It also considers how adaptability and authenticity can impact personal growth.

    Included with your course is a one (1) year complimentary subscription to Fast Company ($19.99 value). Your subscription will start with the current issue. Fast Company publishes 8 issues a year.

    This course grants 0.3 CEUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
    • Identify the importance of soft skills in the modern workforce
    • Distinguish between the growth mindset and the fixed mindset
    • Use creativity as a tool for problem solving
    • Develop personal creativity
    • Handle difficult situations by adapting and being flexible
    • Identify and set goals that are specific, measurable, attainable, relevant, and time-bound
    • Consider the influence of personality types on goal setting and achievement
    • Explore time management strategies, including prioritizing and creating action plans
    • Identify the habits of organized people
    • Improve your oral communication skills
    • Practice authenticity in the workplace
    • Develop and maintain a healthy amount of self-confidence
    • Apply stress management techniques when feeling overwhelmed

    Speak with Confidence

    We often allow stress and nerves to impede our ability to deliver a clear message -- our course is designed to help learners understand the causes and signs of speaking anxiety and learn practical ways to address their speaking fears.

    Public speaking is one of the most common anxiety-inducing experiences. Whether delivering a speech in front of a large audience or having a direct conversation with one or two other people, we often allow stress and nerves to impede our ability to deliver a clear message. This course is designed to help learners understand the causes and signs of speaking anxiety and learn practical ways to address their speaking fears.



    Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day



    After this class, you will be able to:
    • Define speaking anxiety
    • Identify the common signs and symptoms of speaking anxiety
    • Explain the typical causes of speaking anxiety
    • Discuss the role of self-confidence in combatting speaking anxiety
    • Practice confidence building strategies
    • Explain and demonstrate relaxation techniques, such as equalized breathing, tension release, and visualization
    • Consider how to manage anxiety in one-on-one and small group interactions
    • Identify tips and tools for handling anxiety when delivering a speech in front of a large audience

    Communicating Collaboratively

    Colleagues may not always be in the same office as you, but communicating effectively is critical to the success of both the team as well as your career. Join us to improve your collaborative communication via best practices, tips, and techniques.


    In most organizational settings, you'll be expected to work in teams. At times, your team members may not be physically in the same office with you. And yet, communicating effectively within these teams is critical to the success of the team, and critical to your personal success on any given project or task. This introductory-level course will help you improve your collaborative communication by providing best practices and effective tips and techniques.

    This course grants 5 PDUs for successful completion. Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day

    After this class, you will be able to:
  • Identify the factors in interpersonal communication
  • Modify communication strategies to be successful in small and large groups
  • Devise a strategy for working effectively in remote settings, including in telework settings
  • Explain the purpose of various types of meetings and explain the outcomes expected
  • Attend a meeting and perform the role of an effective communicator in the meeting
  • Prepare for, moderate, and follow up after a meeting to ensure effective use of organizational resources
  • Document a meeting and distribute minutes or a meeting summary as appropriate
  • Better Business Writing

    Use concise, positive language to your advantage. Hone your writing skills into a more powerful communication tool. An interactive approach makes this class extraordinarily engaging and practical. You'll immediately notice the difference from this course. Tuition: $395.

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    Business is built on strong relationships. The written word is a fundamental way relationships are built… or damaged. Strong writing skills help professionals persuade, inform, educate, relate, and succeed. This interactive and engaging course helps professionals put the audience first in their writing, while practicing the tips, constructs, methods, and best practices that will build strong business relationships.

    After this class, you will be able to:
    • Describe the key components of audience-centric writing that draw the reader in and deepen the relationship
    • Refine your writing by being more concise, using clear, thoughtful structure and language, and adjusting your style to the audience
    • Describe effective writing styles and standards for both digital and paper media
    • Create your own action plan to improve your writing effectiveness

    Class is limited to 15 participants.

    Collaboration Skills and Strategies

    Explore collaboration models from three unique perspectives -- individual, team, & cross-functional -- within various job settings (virtual, in-person, and blended). Work to build trust and identify mutually beneficial internal/external relationships. Tuition: $195.

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    Effective collaboration — whether at the individual, team or enterprise level —sparks creative problem solving and generates positive ROI for organizations. Individuals, teams, and leaders can all take specific steps to ensure that the working environment supports –rather than forces – elements and concepts of teamwork in order to help support company growth and development objectives. Participants in our highly interactive workshop will assess personal strengths and challenges while exploring workplace partnership models from three unique perspectives -- individual, team, and cross-functional -- within various job settings (virtual, in-person, and blended). Students will also identify useful strategies to achieve common goals, including increased trust levels as well as the identification of mutually beneficial relationships both inside and outside the organization. Businesses can ill afford to ignore the critical benefits of successful collaboration in today’s hypercompetitive work environment – don’t get left behind.

    After completing this program, participants will be able to:

  • Explore collaboration from different work environment perspectives.
  • Experience a collaboration challenge first-hand, to examine effective and ineffective ways people work toward a common goal.
  • Identify internal and external forces driving increased collaborative work.
  • Assess personal strengths and challenges associated with working collaboratively.
  • Re-frame conflicts as opportunities for constructive, problem-solving conversations to make collaboration easier.
  • Develop increased trust levels on the team to support a collaborative environment.
  • Identify mutually beneficial relationships with colleagues within and outside your organization.
  • Creative Strategy & Visual Thinking

    We'll develop your design and problem-solving skills as we explore innovative visual thinking strategies surrounding theory, aesthetics, and practice. Build your creative confidence and sharpen your talents utilizing design tools and applications. Tuition: $595.

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    Today’s business world requires excellence in communication. Mastering the concepts of visual thinking via creative design strategy and messaging can improve your problem-solving skills with visual aids, design resources, and tips to support text-centric content. We will develop your design skills as we explore innovative strategies surrounding theory, aesthetics, and practice. Build your creative confidence and sharpen your talents utilizing design tools, generators, and applications. Our hands-on course will specifically support both non-designers as well as entry-level designers interested in effectively communicating and enhancing ideas visually.

    After completing this course, participants will be able to:
    • Articulate basic creative design principles, processes, and theory to support in developing and enhancing creative design projects
    • Develop visual thinking skills and creative design strategy
    • Facilitate a creative visual strategy with effective deliverables
    • Develop, analyze and refine creative concepts from initial idea to final product
    • Analyze and apply visual thinking and creative design strategies to challenges of specific problems

    Discovering Your Strengths Workshop

    Discover your career and personal strengths, then learn how to apply your talents everywhere. Your instructor will guide you to take control of your personalized CliftonStrengths assessment results to achieve the most from what you learn about yourself. Tuition: $195.

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    Each of us has talents and strengths that we bring with us every day, whether we use them or not. Learn precisely what strengths you have, and then learn how to leverage those strengths to be a better co-worker and a better individual. Assessments, like "running with scissors," can be dangerous in the wrong hands. But using the results of your personalized CliftonStrengths assessment, your instructor will guide you through the steps that can help you to achieve the most from what’s revealed about you by that assessment. In turn, you, your team, and those around you can all unleash the power that comes from this newly gained knowledge.

    After this class, you will be able to:
    • State the talents and strengths they bring to their workplace and their daily lives
    • Embrace the talents and opportunities that are characteristic of their strengths
    • Identify how to perform better, by applying their talents, strengths and opportunities with those of others who possess complementary strengths
    • Create a plan to ensure their strength insights are applied in intentional ways

    Essentials of Conflict Management

    Conflict management can distinguish good workplaces from great workplaces. Analyze conflict to understand the issues and emotions involved. Explore personal conflict management style and resolve issues in a sensible, equitable, and efficient manner. Tuition: $195.

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    Conflict management is the practice of identifying and handling conflict in a sensible, equitable, and efficient manner. While conflict is inevitable in the workplace, the way conflict is managed can distinguish good workplaces from great workplaces. Participants will learn to analyze conflict to understand the issues and emotions involved. Then, they will learn to resolve conflict using a proven 4-step method. This course allows participants to explore their personal conflict management style and develop skills to manage conflict more effectively.

     

    After this course, students will be able to:

    • Manage conflict by understanding and exploring what it is
    • Recognize all five styles of conflict.
    • Know which style of conflict is their preferred style by assessing their own personal style
    • Develop basic skills in the five styles so they can use any one of them
    • Learn to diagnose situations in order to chose the most appropriate style
    • Learn troubleshooting techniques and other skills for successful conflict resolution

    Improving Your Listening Skills

    Identify the keys to clear communication and build more productive relationships via effective listening techniques. Learn about priorities and biases in a conversation -- including unspoken messages -- utilizing five distinct listening approaches. Tuition: $195.

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    Improving Your Listening Skills provides individuals with the key to clear communication through developing an understanding of effective listening techniques. This session is designed to help people understand their priorities and biases in a conversation, the unspoken messages they send to others when listening, and all of the information they might be missing without ever realizing it. Further, participants are given the practice they need to hone their skills in five distinct listening approaches and internalize the situations that call for each. And ultimately, people come away with the communication skills they need to build more synchronized, productive relationships.

    Completion of a brief, online assessment prior to the course is required; to ensure timely analysis, we recommend enrolling at least 3-5 days prior to course start date.

    After this course, participants will be able to:
    • Recognize the importance of developing good listening skills by reflecting on their past listening experiences
    • Discover the five different listening approaches used in communication and the specific characteristics of each approach
    • Discover their most natural listening approaches
    • Explore their strengths and challenges as listeners
    • Identify effective listening approaches and behaviors, and practice modifying their listening approaches to meet the communication needs of team members
    • Create action plans to improve their ability to communicate effectively to all team members by using different listening approaches

    Influence and Persuasion

    The power, frequency, and scope of influence are often underestimated—come sharpen your skills during this workshop as you explore techniques and concepts designed to help you increase your impact in the workplace and beyond. Tuition: $375.

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    Influence and persuasion are typically categorized as marketing and sales tools -- yet the power, frequency, and scope of influence are often underestimated. If you want a raise, sometimes you need to persuade your boss. If you want to convince your team to adopt a change, help your staff make choices, or choose the best place for lunch, influence plays a big role. Sharpen your skills during this workshop as you explore techniques and concepts designed to help you increase your impact in the workplace and beyond.

    After this class, you will be able to:
    • Apply the concepts of pushing and pulling when influencing others
    • Use various tools and techniques for creating relationships and rapport
    • Make a persuasive presentation by using the 5 S’s
    • Apply storytelling techniques to extend influence
    • Leverage concepts of neuro linguistic programming in everyday influence and persuasion

    Leading Inclusively and Equitably Across Differences

    Our interactive half-day session will challenge participants to gain awareness of their biases, including unconscious predispositions. Interactive exercises will provide knowledge, skills, and effective tools for successfully leading diverse teams. Tuition: $195.

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    Inclusive leaders maximize their team’s potential. According to a 2020 McKinsey & Company study, the most diverse companies are now more likely than ever to outperform the profitability of their less diverse peers. In today’s environment, leading inclusively and equitably across differences is a key skill every successful leader must possess. Building a supportive and inclusive culture is absolutely critical. Our interactive half-day session will challenge participants to gain awareness of their biases, including unconscious predispositions. Interactive exercises will provide knowledge, skills, and effective tools for successfully leading diverse teams.

      After completing this course, participants will be able to:
    • Describe the elements of workplace that values diversity, equality, equity and inclusion
    • Explain how unconscious bias and stereotyping impact interactions
    • Develop communication skills that build a trusting foundation for a harmonious and highly performing team
    • Develop a personal action plan

    Managing Difficult Conversations and Situations

    Identify basic communication strategies that can work across many difficult situations. Managing yourself properly can build the confidence to better manage problematic workplace events. Learn how to have open, robust, and fearless conversations. Tuition: $375.

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    Difficult situations often arise in the workplace. This course addresses the more common situations and people and identifies strategies for dealing with them. Participants in this course will be exposed to the basic communication strategies that can work across all difficult behavior situations. This will help participants realize that the more proficient we are at managing ourselves the more confident we become managing difficult conversations and situations. Participants will look back at this practical course with a real sense of satisfaction and gratitude! Learn how to have open, robust and fearless conversations.


    After this class, you will be able to:
    • Understand how and why we use confrontation language and escalate situations.
    • Create prevention strategies to handle sensitive issues to avoid escalation and recognize problems before they become a crisis.
    • Determine the manner in which they come across to others.
    • Identify and perform the three line assertion communication technique to conduct difficult conversations.
    • Identify the most common types of difficult conversations in their organizations and apply strategies for dealing with them.

    Networking for Success

    Networking is a significant part of the professional process, altering the way both entrepreneurs and organizations do business. Our course will work to improve your personal and professional networking skills with best practices, tips and techniques. Tuition: $65.

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    Networking has become a significant part of the professional process, altering the way both entrepreneurs and organizations do business. This course will help you to improve your personal and professional networking skills by providing best practices and effective tips and techniques.

    Students have 90 days from the day they are granted access to complete this course.

    Please note: Access to this course will be granted as soon as possible but may take up to 1 business day.

    After this class, you will be able to:
  • Explain the principles of networking
  • Organize a networking plan that is right for them
  • Outline short- and long-term networking goals
  • Find and utilize the different available networking tools and resources
  • Discuss how to approach, build, and maintain professional networks
  • Identify the challenges of networking and how to overcome them
  • Discuss the best and worst networking practices
  • Find purpose in all available networking opportunities
  • Create a personal and professional networking plan and organized system
  • Optimizing Virtual Teamwork

    Our workshop will provide helpful tools and best practices -- based on up-to-the-minute research -- for virtual teams, including how to conduct effective meetings, presentations and evaluations. Tuition: $195.

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    Prior to COVID-19, estimates suggested that only ~16% of teams operated in a virtual format. The pandemic has forced a number of teams to quickly and efficiently move 100% online – and employees now face even more conflicts and challenges within the workplace environment. This abrupt shift means that organizations, teams, and individuals must rapidly learn new ways of communicating, collaborating, and connecting with one another. Our workshop will provide helpful tools and best practices -- based on up-to-the-minute research -- for virtual teams, including how to conduct effective meetings, presentations and evaluations.
    After this class, you will be able to:
    • Communicate effectively in virtual settings so that video, email, presentations, IMs, etc. are clear, courteous, and timely
    • Conduct an effective virtual meeting
    • Raise issues and discuss sensitive topics with colleagues using virtual communication tools
    • Assess and manage their virtual team member “reputation” so that blind spots and behaviors do not have unintended negative impact

    Presentations: The Power to Persuade and Inspire

    Build confidence in your presentation style via practical exercises, best practices, and constructive peer feedback as you work to take the fear out of public speaking. Strengthen your ability to communicate with words, visuals, and body language. Tuition: $395.

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    The ability to successfully persuade and inspire an audience is an essential skill -- presentations, web-conferences, and team meetings frequently offer substantial opportunities for professional growth and career development. Join us to build confidence in your presentation style via practical exercises, a review of best practices, and constructive peer feedback as you work to reduce anxiety and take the fear out of public speaking. We’ll apply the concepts employed by the ADEPT (Articulate, Dynamic, Engaging, Projecting, Telling) model to help strengthen your ability to communicate with words, visuals, and body language when all eyes are upon you.

    After completing this course, participants will be able to:

    • Build greater confidence for public speaking
    • Learn how to connect and engage any audience by applying the ADEPT model
    • Describe the do's and don'ts of great presentations
    • Build presentations skills through practice exercises

    Resiliency Design

    Professional resiliency includes the ability to succeed while facing a variety of challenges and obstacles. Identify the components of your resiliency (both at work and at home) to develop strengths designed to empower you during tough times. Tuition: $195.

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    In order to achieve your professional growth objectives, you must be able to recover from difficult situations, overcome obstacles, and apply flexible strategies to succeed while facing a variety of challenges. Join us to implement resiliency tactics into both your work and home life – especially critical during this period of widespread remote working. Identify the components of your resiliency using the RDI (Resiliency Design Index) and chart your personal characteristics in order to develop strengths designed to empower you during tough times. Improve your ability to lead yourself, your team, your organization and your family by creating a personalized plan for resiliency.

    After completing this course, participants will be able to:
    • Define resiliency
    • Identify stumbling blocks to resiliency
    • Identify variables that support resilience
    • Isolate your own resiliency in context
    • Develop strategies to increase resiliency
    • Create a customized resiliency plan

    Strategic Communications in the Workplace

    Communication is more than talking and listening. Develop your skills at reading people and see how others interpret your own behavior. Adapt your communication style to increase engagement and create an enduring working alliance among team members. Tuition: $395.

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    Communication is more than talking and listening. Genuine communication requires a deep understanding of another person’s perspective. But when you take into consideration all of our biases, behavioral idiosyncrasies, unspoken emotions, and personal agendas, this can seem almost impossible to achieve. The communications assessment instrument called DiSC© helps people understand each other on a more fundamental level. This course develops the skills to read other people and see how others interpret their behaviors. It creates a deep seated appreciation for the needs of their co-workers. Ultimately, the program helps participants adapt their communication styles in a way that creates an enduring working alliance among team members and fosters a deeper sense of organizational engagement.

    Completion of a brief, online assessment prior to the course is required; to ensure timely analysis, we recommend enrolling at least 3-5 days prior to course start date.

    After this class, you will be able to:
    • Describe the four styles of behavior and describe your behavioral communication style through the DiSC© Personal Profile.
    • Recognize the styles of other people through behavioral cues and people reading techniques.
    • Increase individual and team productivity by leveraging strengths and the strengths of other team members that may have different styles.
    • Determine how others interpret your behavior and monitor and adjust their verbal and nonverbal messages to improve communication.
    • Adapt communication styles based on the situation to improve individual and team communication effectiveness.
    • Develop specific communication strategies that build a culture of alliance and collaboration.